Jinan website optimization: SEO is a common topic. Every day there are thousands of SEO articles about the ranking of website promotion. In many related strategies, we seldom talk about the impact of content distribution on SEO.
It is an important part of promoting the process of SEO projects, which is often ignored in many SEO tutorial websites.
So, website promotion ranking, often overlooked an important step?
Based on past experience in SEO, Jinan SEO believes that when we rank website promotion, we should focus on understanding this issue from the following contents:
Common SEO optimization processes:
1. The Orientation of Enterprise Brand and Product Target Audience
2. Keyword research, writing high-quality content
3. Appropriate construction of external chains to increase inclusion rate
In this process, the start-up website's SEO is basically a step higher, the next step is to repeat the above steps, waiting for the natural ranking to improve, increase the number of effective clicks on the site.
In fact, we have overlooked an important link here, that is, to rationally distribute high-quality content for brand influence, so as to increase more natural search clicks.
Common strategies are as follows:
I. E-mail Marketing
In early marketing campaigns, we often used strategies to use e-mail marketing. In order to make content distribution objectives relatively accurate, we usually recommend collecting the following e-mail:
1. E-mail addresses of relevant training communities from relevant industry members.
2. Relevant industry associations and e-mail addresses registered at Internet conferences.
3. Register e-mail for related products in the same industry. For example, if you are training in SEO, as long as you have a domain name preemption platform, then the e-mail address registered on the platform is very relevant.
II. Industrial High Power Platform
Taking advantage of the advantages of high-weight platform, in the process of website promotion ranking, we can actually achieve the goal of fast ranking long-tailed words of SEO, so as to obtain the corresponding clicks of target links and natural search brands, such as:
1. Write the title of long-tailed keywords for high-quality content.
2. Create descriptive content (distinguish it from the original content as much as possible, and have the ability to attract clicks)
3. Using the target content address, we need to click on even the short links compressed by the platform, not the weight transfer.
IV. Content Multi-Platform Synchronization
At present, search engine ranking is not limited to the early full-based search platform, but a reasonable distribution of content platforms, including:
1. Synchronizing New Media
The emergence of a large number of new media platforms has diversified content publishing portals. In order to reduce the distribution of their multi-platform content, we usually recommend using this platform to automatically distribute high-quality content of the website to relevant platforms in order to obtain the corresponding clicks.